Just Add Yoghurt

You know those people who over analyse commercials. "I like that ad, it represents the product, desired brand and has a clear CTA." or "I hate that ad, it makes no sense and I couldn't tell you what the product even is." I'm going to let you in on a secret, I'm one of those people. I've driven many housemates crazy. I've also driven many housemates to start analysing commercials themselves. So the other night it dawned on me, all the commercials about yoghurt are about the sweet variety - there are barely any about Greek yoghurt. They focus on low fat sweet yoghurt, 'a great snack that helps you stay healthy.' However it is the traditional Greek yoghurt that is considered a superfood. Recently I read an article on health.com - this article mentions a number of health benefits associated with eating Greek yoghurt. These benefits include lowering bloodpressure, improving digestion, building stronger bones, improving lactose intolerance, ...

Shopping for yoghurt is like choosing a movie. Depends on your mood, who you are with and why you are choosing/shopping in the first place. Looking for a laugh, you watch an Adam Sandler film. On a date and want to set a romantic mood, then a classic with Audrey Hepburn is a perfect pick. Want a violence hit, then you can't go past a Quentin Tarantino flick. Choosing a Greek yoghurt is the same. Typically Greek yoghurts are known for its tang. However there are many creamier, subtle options. Do you want to use it in a sweet, a curry, a pasta or a dip? Consider this while shopping. If you are after a creamier, thin, subtle Greek yoghurt then I can't go past Black Swan low fat Greek yoghurt. Perfect in sweets this yoghurt will challenge your perception of Greek yoghurts, much like the film 'Snakes on a Plane' challenges your perception of a thriller, or is it a comedy? Coles low fat Greek yoghurt has that tang that you like following a shot of tequila. However the texture...